[Survey] Can Your Business Benefit from Marketing on Pinterest?

Pinterest is a social network that allows individuals and businesses to create online image collections—called “Pinboards”—and easily share them with other users.  Is this hot and (relatively) new social media site a good tool for your business?  If you answer “Yes” to any of these questions, chances are Pinterest will be a great addition to […]

Top 7 Ways to Delight and Engage Your Facebook Fans

You have a Facebook page. You have some fans. Nicely done. Now, like the smart business you are, you’re looking for some proven ways to engage your followers so you can acquire more of them and make the most of your presence on Facebook. Engaging your fans is a critical piece to building and maintaining […]

[Infographic]: Why B2B Businesses Should Leverage Social Media

Social media isn’t just for B2C businesses.  Creating brand awareness and a personal connection with your target audience are just two of the many ways B2B businesses can benefit from the various forms of social media. Check out this Infographic to see how businesses are embracing the social media platforms.  Which one is your favorite? […]

Are You Making These Social Media Mistakes?

Don’t Make These Social Media Mistakes! What not to do! Social media is a ripe land for making connections, as well as for offending and creating enemies. Knowing what you shouldn’t do in relation to social media is nearly as important as knowing what you should be doing. Here are some social media mistakes to […]

Here’s how Google+ can separate you from your competition

Small business owners, not sure what google+ is and why you need to be there? Google+ has thus far not been taken overly serious by businesses trying to market their products and services. This is swiftly changing! Google+ has now positioned itself nicely to challenge Facebook as a major social network for business. Websites using […]

5 Essentials of Small Business Marketing to Keep You Ahead of the Competition

5 Essentials of Small Business Marketing to Keep You Ahead of the Competition Small business marketing is not for the faint of heart, especially for those of us living in New York City, but if you have been in marketing for longer than two seconds, you know that. Marketing your small business is dependent upon […]