Increase Your Sales! Make Them Laugh!

Get Some Laughs and Some Sales at the Same Time! Plain and simple – humor sells.  It puts people in a good frame of mind and essentially disarms them to the point where they forget you’re actually trying to sell them something.  Art Linkletter wasn’t joking when he opined that laughter is the best medicine, […]

Is Your Small Business Using Marketing Automation?

How to Use Marketing Automation Software Lots of people make the mistake of thinking that marketing automation software is mainly for email marketing.  While it clearly had its birth there, what we’re talking about is a far more sophisticated application. According to Wikipedia, Marketing automation refers to software platforms designed for marketing departments and organizations […]